{"id":3252,"date":"2026-09-16T19:43:28","date_gmt":"2026-09-16T19:43:28","guid":{"rendered":"https:\/\/netguide.io\/news\/2026\/09\/16\/ios-27-2-apple-passt-app-tracking-abfrage-nach-kartellamtsprufung-in-der-eu-an\/"},"modified":"2026-09-16T19:43:28","modified_gmt":"2026-09-16T19:43:28","slug":"ios-27-2-apple-passt-app-tracking-abfrage-nach-kartellamtsprufung-in-der-eu-an","status":"publish","type":"post","link":"https:\/\/netguide.io\/news\/de\/2026\/09\/16\/ios-27-2-apple-passt-app-tracking-abfrage-nach-kartellamtsprufung-in-der-eu-an\/","title":{"rendered":"iOS 27.2: Apple passt App-Tracking-Abfrage nach Kartellamtspr\u00fcfung in der EU an"},"content":{"rendered":"<div id=\"netgu-4040725690\" class=\"netgu-before-content netgu-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6258556257245998\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-6258556257245998\" \ndata-ad-slot=\"3494115342\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><p>Mit dem kommenden Update auf iOS 27.2 \u00e4ndert Apple auf Druck europ\u00e4ischer Beh\u00f6rden die Dialogfenster f\u00fcr das Werbe-Tracking auf dem iPhone. Wie der Hersteller in seinen Entwickler-Richtlinien best\u00e4tigt, erhalten App-Anbieter in der Europ\u00e4ischen Union Zugriff auf eine alternative Version der bisherigen \u201eApp Tracking Transparency\u201c (ATT). In Deutschland, Frankreich, Italien, Polen und Rum\u00e4nien wird dieser neue Dialog f\u00fcr dort vertriebene Apps sogar gesetzlich verpflichtend vorgeschrieben.<\/p>\n<h2>Kartellamt erzwingt Zugest\u00e4ndnisse bei der Werbeverfolgung<\/h2>\n<p>Hintergrund der Anpassung ist eine mehrj\u00e4hrige Untersuchung des deutschen Bundeskartellamts. Die Wettbewerbsh\u00fcter pr\u00fcften den Verdacht, dass Apples strikte Vorgaben f\u00fcr externe Entwickler wettbewerbsverzerrend wirken und Drittanbieter gegen\u00fcber Apples eigenen Werbediensten benachteiligen k\u00f6nnten. Apple wies die Vorw\u00fcrfe zwar zur\u00fcck und betonte stets seine durchg\u00e4ngigen Datenschutzstandards, einigte sich im Rahmen eines Abkommens jedoch auf acht konkrete \u00c4nderungen am ATT-Framework f\u00fcr den europ\u00e4ischen Markt.<\/p><div id=\"netgu-983292907\" class=\"netgu-content netgu-entity-placement\"><aside class=\"deals-top deals-top--compact\">\n\n\t\t\t<h3 class=\"deals-top__title\">Top-Deals<\/h3>\n\t\n\t\t\t<ul class=\"deals-top__list\">\n\t\t\t\t\t\t\t<li class=\"deals-top__item\">\n\t\t\t\t\t<a class=\"deals-top__link\" href=\"https:\/\/netguide.io\/deals\/de\/deals\/ugreen-aluminium-tabletstaender-360-drehbar-hoehenverstellbar\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img class=\"deals-top__image\" src=\"https:\/\/netguide.io\/news\/wp-content\/uploads\/sites\/15\/2026\/09\/2825012_1-150x150.webp\" alt=\"\" width=\"52\" height=\"52\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"deals-top__body\">\n\t\t\t\t\t\t\t<span class=\"deals-top__name\">UGREEN Aluminium Tabletst\u00e4nder | 360\u00b0 Drehbar &amp; H\u00f6henverstellbar<\/span>\n\n\t\t\t\t\t\t\t<span class=\"deals-top__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-top__price\">16.91 \u20ac<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<s>20.37 \u20ac<\/s>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-discount\">-17%<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t<span class=\"deals-top__temperature is-hot\">\n\t\t\t\t\t\t\t109\u00b0\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"deals-top__item\">\n\t\t\t\t\t<a class=\"deals-top__link\" href=\"https:\/\/netguide.io\/deals\/de\/deals\/train-sim-world-7-starter-pack-kostenlos-fuer-ps4-ps5-xbox-pc\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img class=\"deals-top__image\" src=\"https:\/\/netguide.io\/news\/wp-content\/uploads\/sites\/15\/2026\/09\/capsule_616x353-11-150x150.jpg\" alt=\"\" width=\"52\" height=\"52\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"deals-top__body\">\n\t\t\t\t\t\t\t<span class=\"deals-top__name\">Train Sim World 7: Starter Pack kostenlos f\u00fcr PS4, PS5, Xbox, PC<\/span>\n\n\t\t\t\t\t\t\t<span class=\"deals-top__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-top__price\">Gratis<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t<span class=\"deals-top__temperature\">\n\t\t\t\t\t\t\t55\u00b0\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"deals-top__item\">\n\t\t\t\t\t<a class=\"deals-top__link\" href=\"https:\/\/netguide.io\/deals\/de\/deals\/gratis-forschungssuppe-im-clash-of-clans-store\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img class=\"deals-top__image\" src=\"https:\/\/netguide.io\/news\/wp-content\/uploads\/sites\/15\/2026\/09\/2839474_1-150x150.webp\" alt=\"\" width=\"52\" height=\"52\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"deals-top__body\">\n\t\t\t\t\t\t\t<span class=\"deals-top__name\">Gratis Forschungssuppe im Clash of Clans-Store<\/span>\n\n\t\t\t\t\t\t\t<span class=\"deals-top__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-top__price\">Gratis<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t<span class=\"deals-top__temperature\">\n\t\t\t\t\t\t\t54\u00b0\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"deals-top__item\">\n\t\t\t\t\t<a class=\"deals-top__link\" href=\"https:\/\/netguide.io\/deals\/de\/deals\/samwatch-simple-e-2024-yamwatch-analog-fuer-wearos\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img class=\"deals-top__image\" src=\"https:\/\/netguide.io\/news\/wp-content\/uploads\/sites\/15\/2026\/09\/2839836_1-150x150.webp\" alt=\"\" width=\"52\" height=\"52\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"deals-top__body\">\n\t\t\t\t\t\t\t<span class=\"deals-top__name\">SamWatch Simple E 2024 + YamWatch Analog f\u00fcr WearOS<\/span>\n\n\t\t\t\t\t\t\t<span class=\"deals-top__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-top__price\">Gratis<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<s>1.39 \u20ac<\/s>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-discount\">-100%<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t<span class=\"deals-top__temperature\">\n\t\t\t\t\t\t\t53\u00b0\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"deals-top__item\">\n\t\t\t\t\t<a class=\"deals-top__link\" href=\"https:\/\/netguide.io\/deals\/de\/deals\/the-clockwork-scarab-stoker-and-holmes-book-1-kindle-edition\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img class=\"deals-top__image\" src=\"https:\/\/netguide.io\/news\/wp-content\/uploads\/sites\/15\/2026\/09\/4982769_1-150x150.webp\" alt=\"\" width=\"52\" height=\"52\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"deals-top__body\">\n\t\t\t\t\t\t\t<span class=\"deals-top__name\">The Clockwork Scarab (Stoker and Holmes Book 1) \u2013 Kindle Edition<\/span>\n\n\t\t\t\t\t\t\t<span class=\"deals-top__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-top__price\">Gratis<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<s>0.01 \u20ac<\/s>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"deals-discount\">-100%<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t<span class=\"deals-top__temperature\">\n\t\t\t\t\t\t\t50\u00b0\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t\t<\/ul>\n\n\t\t\t\t\t<p class=\"deals-top__more\">\n\t\t\t\t<a href=\"https:\/\/netguide.io\/deals\/\">Alle Deals ansehen \u2192<\/a>\n\t\t\t<\/p>\n\t\t\t<\/aside>\n<\/div>\n<p>Diese Einigung soll ab iOS 27.2 umgesetzt werden.<\/p>\n<h2>Was sich f\u00fcr Verbraucher konkret \u00e4ndert<\/h2>\n<p>F\u00fcr iPhone-Nutzer in Deutschland hat die Umstellung zwei wesentliche Folgen im Alltag:<\/p>\n<ul>\n<li><strong>Mehr Kontext vor der Entscheidung:<\/strong> Die alternative Abfrage verf\u00fcgt \u00fcber eine \u00fcberarbeitete Formulierung und ein neues Layout. Zudem k\u00f6nnen Entwickler eine zus\u00e4tzliche Schaltfl\u00e4che f\u00fcr weitere Informationen einbinden. Dort d\u00fcrfen Unternehmen genauer darlegen, welche Daten \u00fcber Apps, Webseiten und Offline-Quellen hinweg zusammengef\u00fchrt oder an Datenh\u00e4ndler \u00fcbermittelt werden sollen.<\/li>\n<li><strong>Wiederkehrende Abfragen nach zw\u00f6lf Monaten:<\/strong> K\u00fcnftig d\u00fcrfen Entwickler in der EU nach Ablauf eines Jahres erneut nach der Tracking-Erlaubnis fragen \u2013 unabh\u00e4ngig davon, ob die Verfolgung zuvor abgelehnt oder akzeptiert wurde.<\/li>\n<\/ul>\n<h2>Handlungsempfehlungen f\u00fcr iPhone-Nutzer<\/h2>\n<p>Sobald iOS 27.2 regul\u00e4r erscheint, werden Nutzer beim ersten Start aktualisierter Apps vermehrt auf die neuen Systemdialoge treffen. Wer eine Nachverfolgung \u00fcber fremde Dienste und Webseiten hinweg grunds\u00e4tzlich ablehnt, sollte die Abfrage weiterhin konsequent verneinen. Die zus\u00e4tzliche Info-Schaltfl\u00e4che bietet jedoch die M\u00f6glichkeit, die Begr\u00fcndung des jeweiligen Anbieters vorab im Detail einzusehen.<\/p>\n<p><em>Quellen: <a href=\"https:\/\/9to5mac.com\/2026\/09\/16\/ios-27-2-lets-developers-use-an-alternative-app-tracking-transparency-prompt-in-the-eu\/\" rel=\"nofollow noopener\" target=\"_blank\">9to5mac<\/a>, <a href=\"https:\/\/9to5mac.com\/2026\/09\/16\/everything-new-ios-27-2-beta-1\/\" rel=\"nofollow noopener\" target=\"_blank\">9to5mac<\/a><\/em><\/p>\n<div id=\"netgu-2909139341\" class=\"netgu-after-content netgu-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6258556257245998\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-6258556257245998\" \ndata-ad-slot=\"4559785002\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Mit iOS 27.2 f\u00fchrt Apple in der EU eine \u00fcberarbeitete Abfrage f\u00fcr das Werbe-Tracking ein. In Deutschland ist der angepasste Dialog k\u00fcnftig verpflichtend \u2013 und Entwickler d\u00fcrfen nach einem Jahr erneut fragen.<\/p>\n","protected":false},"author":1,"featured_media":3251,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[33],"tags":[2126,35,2125,359,539,1093],"class_list":["post-3252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple","tag-app-tracking","tag-apple","tag-bundeskartellamt","tag-datenschutz","tag-eu","tag-ios-27"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/posts\/3252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/comments?post=3252"}],"version-history":[{"count":1,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/posts\/3252\/revisions"}],"predecessor-version":[{"id":3253,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/posts\/3252\/revisions\/3253"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/media\/3251"}],"wp:attachment":[{"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/media?parent=3252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/categories?post=3252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/netguide.io\/news\/wp-json\/wp\/v2\/tags?post=3252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}